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The 1 thing you can always do



If there is one thing that all my work comes back to, if there is one tip I can give to people, a particular thing that they can apply, it is this.

๐—ช๐—ต๐—ฎ๐˜ ๐—ฝ๐—ฒ๐—ผ๐—ฝ๐—น๐—ฒ ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ ๐—ถ๐—ป๐—ณ๐—น๐˜‚๐—ฒ๐—ป๐—ฐ๐—ฒ๐˜€ ๐˜„๐—ต๐—ฎ๐˜ ๐˜๐—ต๐—ฒ๐˜† ๐—ฑ๐—ผ.

Itโ€™s a very basic way to look at how human beings work, but it's pretty much the way we do.


Because what we see and hear, influences what we think and feel, which determines what we say and do.


๐—ช๐—ต๐˜† ๐—ถ๐˜€ ๐˜๐—ต๐—ถ๐˜€ ๐—ถ๐—บ๐—ฝ๐—ผ๐—ฟ๐˜๐—ฎ๐—ป๐˜?


What people are seeing and hearing from you, or about you, is going to influence what they think and feel about what youโ€™re offering, and, whether they will do or say something about it.

๐—ฆ๐—ผ, ๐—ถ๐—ณ ๐˜๐—ต๐—ฒ๐—ฟ๐—ฒ ๐—ถ๐˜€ ๐—ผ๐—ป๐—ฒ ๐˜๐—ต๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฎ๐˜ (๐—œ ๐˜๐—ต๐—ถ๐—ป๐—ธ) ๐˜†๐—ผ๐˜‚ ๐—ฐ๐—ผ๐˜‚๐—น๐—ฑ ๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€ ๐—ผ๐—ป, ๐—ผ๐—ป๐—ฒ ๐—ท๐—ผ๐—ฏ ๐˜๐—ผ ๐—ฑ๐—ผ ๐—ฒ๐—ฎ๐—ฐ๐—ต ๐—ฑ๐—ฎ๐˜†, ๐—ถ๐˜ ๐—ถ๐˜€ ๐˜๐—ผ ๐—น๐—ผ๐—ผ๐—ธ ๐—ฎ๐˜ ๐˜„๐—ต๐—ฎ๐˜ ๐—ฝ๐—ฒ๐—ผ๐—ฝ๐—น๐—ฒ ๐—ฎ๐—ฟ๐—ฒ ๐˜€๐—ฒ๐—ฒ๐—ถ๐—ป๐—ด ๐—ฎ๐—ป๐—ฑ ๐—ต๐—ฒ๐—ฎ๐—ฟ๐—ถ๐—ป๐—ด ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ๐˜€ ๐˜†๐—ผ๐˜‚ ๐—ฝ๐—ฟ๐—ผ๐˜ƒ๐—ถ๐—ฑ๐—ฒ.


Because what people see and hear before, during and after will decide what they think, feel, say and do.


Whether they will sign up, what they think when they show up, and what they will do and share with other people afterwards.


๐˜ ๐˜ฐ๐˜ถ ๐˜ฎ๐˜ข๐˜บ ๐˜ฃ๐˜ฆ ๐˜ช๐˜ฏ ๐˜ค๐˜ฐ๐˜ฏ๐˜ต๐˜ณ๐˜ฐ๐˜ญ ๐˜ฐ๐˜ง ๐˜ธ๐˜ฉ๐˜ข๐˜ต ๐˜ฑ๐˜ฆ๐˜ฐ๐˜ฑ๐˜ญ๐˜ฆ ๐˜ข๐˜ณ๐˜ฆ ๐˜ฅ๐˜ฐ๐˜ช๐˜ฏ๐˜จ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ด๐˜ข๐˜บ๐˜ช๐˜ฏ๐˜จ, ๐˜ฃ๐˜ถ๐˜ต ๐˜ช๐˜ง ๐˜บ๐˜ฐ๐˜ถ ๐˜ฏ๐˜ฆ๐˜ฆ๐˜ฅ ๐˜ด๐˜ฐ๐˜ฎ๐˜ฆ ๐˜ฉ๐˜ฆ๐˜ญ๐˜ฑ ๐˜ช๐˜ฏ๐˜ง๐˜ญ๐˜ถ๐˜ฆ๐˜ฏ๐˜ค๐˜ช๐˜ฏ๐˜จ ๐˜ธ๐˜ฉ๐˜ข๐˜ต ๐˜ต๐˜ฉ๐˜ฆ๐˜บ ๐˜ข๐˜ณ๐˜ฆ ๐˜ต๐˜ฉ๐˜ช๐˜ฏ๐˜ฌ๐˜ช๐˜ฏ๐˜จ, ๐˜ง๐˜ฆ๐˜ฆ๐˜ญ๐˜ช๐˜ฏ๐˜จ, ๐˜ด๐˜ฆ๐˜ฆ๐˜ช๐˜ฏ๐˜จ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ฉ๐˜ฆ๐˜ข๐˜ณ๐˜ช๐˜ฏ๐˜จ - ๐˜ต๐˜ฉ๐˜ฆ๐˜ฏ ๐˜ฅ๐˜ฐ๐˜ช๐˜ฏ๐˜จ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ด๐˜ข๐˜บ๐˜ช๐˜ฏ๐˜จ - ๐˜ฑ๐˜ญ๐˜ฆ๐˜ข๐˜ด๐˜ฆ ๐˜ฅ๐˜ฐ ๐˜ญ๐˜ฆ๐˜ต ๐˜ฎ๐˜ฆ ๐˜ฌ๐˜ฏ๐˜ฐ๐˜ธ.



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