We know 'fun', 'fitness', 'friendships' are the motives - but knowing when - and how to deliver these is even more crucial. So if you’re looking to get more people more involved in your sports, then the 'experiences of value' in the 'moments of impact' is a great thing to understand.
In research across the participant or volunteer journeys, we find the rise (or not) in satisfaction levels is associated with some influential variables - which in turn influence the likelihood of them signing up, showing up, and bringing others with them.
If you agree this to be true the next step is to understand your audience's expectations along the journey - and design (or redesign) your pathways - to provide those valuable elements in their experiences.
And... if you need a hand to build your journeys please just let me know … 👍🏽
𝘐'𝘮 𝘩𝘦𝘭𝘱𝘪𝘯𝘨 𝘴𝘱𝘰𝘳𝘵𝘴 𝘰𝘳𝘨𝘴 𝘨𝘦𝘵 𝘮𝘰𝘳𝘦 𝘱𝘦𝘰𝘱𝘭𝘦 𝘪𝘯𝘷𝘰𝘭𝘷𝘦𝘥 𝘧𝘰𝘳 𝘭𝘰𝘯𝘨𝘦𝘳.
𝘐𝘧 𝘺𝘰𝘶'𝘥 𝘱𝘰𝘵𝘦𝘯𝘵𝘪𝘢𝘭𝘭𝘺 𝘭𝘪𝘬𝘦 𝘮𝘦 𝘵𝘰 𝘩𝘦𝘭𝘱 𝘺𝘰𝘶𝘳 𝘵𝘦𝘢𝘮 𝘪𝘵 𝘸𝘰𝘶𝘭𝘥 𝘣𝘦 𝘨𝘳𝘦𝘢𝘵 𝘵𝘰 𝘤𝘩𝘢𝘵 𝘴𝘰𝘮𝘦 𝘮𝘰𝘳𝘦 👇🏽✌🏽
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