Andrew O'LoughlinNov 16, 20202 minMoments of ImpactGetting people to sign up for our events can be challenging. And sometimes getting them back next time hasn’t been much easier! We need...
Andrew O'LoughlinNov 16, 20202 minPrinciple-led EventsGetting bums on seats (and getting sponsors) can be challenging. Industry research shows it’s the most consistent thing to keep us awake...
Andrew O'LoughlinNov 16, 20202 minStaying above the line. The Value of Peace of MindI’ve written recently about the 2 sides of events, the inspiring and the challenging, and it’s always a topic that galvanises a group of...
Andrew O'LoughlinNov 16, 20204 minSomething unexpected is about to happenSomething can, and will, go wrong. So it is well and truly event season (OK yes it is always event season…) and the reality has hit. All...
Andrew O'LoughlinNov 16, 20203 minThe 2 Sides to EventsEvent people are lucky. We work in a positive space with passionate people. The people around us are striving to do great things, and we...
Andrew O'LoughlinNov 16, 20204 minLife changing experiencesThe Immeasurable Impact of Influential Events. Events can change what we think, feel, say, and do. Events can, and should, inspire...
Andrew O'LoughlinNov 16, 20201 minLearning from the Greatest Shows on EarthSo, how do we create successful events? We got curious and looked at why some events are more influential, how they stand out from the...
Andrew O'LoughlinNov 16, 20204 minThe Impact of Events“Influential events are change agents, catalysts, moments in time creating legacies.” Events are a moment in time, having impact at a...
Andrew O'LoughlinNov 16, 20206 minThe Collective Joy of EventsCOMMUNITAS “Communitas is collective joy – the experience of social ecstasy and oneness that is experienced when people come together for...
Andrew O'LoughlinNov 16, 20207 minThe Power Of Shareable ExperiencesEvents are shared experiences. We come together at a time and place. A group of likeminded people sharing a passion. We also like to...
Andrew O'LoughlinNov 16, 20205 minEmbracing Flow – when Capability meets AspirationBeing ‘in the zone’ has been talked about a lot. And it’s a great place to be. But how do we get there? What is it, and what is the value...
Andrew O'LoughlinNov 16, 20206 minAwe. What Are You Famous For?In our study of the worlds iconic events, we found they all famous for something. For moments of awe. Whether it be a World Cup final or...
Andrew O'LoughlinNov 16, 20205 minThe Joy & Value of Play“Life is a game, play it” – Mother Teresa In our study of the worlds greatest events, we found Play is integral to the success of many...
Andrew O'LoughlinNov 16, 20204 minFight the Resistance – Just Do It.What Sir Edmund Hillary, Eddie ‘the Eagle’ Edwards, and the Jamaican Bobsled team taught me. I wrote about ‘The Resistance’ the other...
Andrew O'LoughlinNov 16, 20206 minA PURPOSE!? What is your point?What are you achieving with your event? For your organisation? And for your audience? The elements of iconic events. #1. a PURPOSE In our...
Andrew O'LoughlinNov 16, 20204 minThe AltMBA & Events, what are they really for?I was lucky enough to be selected for Seth Godin’s altMBA recently, sharing thoughts and learning with many leaders from North America,...
Andrew O'LoughlinNov 16, 20203 minThe 5 Features of Influential Eventsand why are they so valuable? Events bring us together at a time and place for a shared purpose. We know there is a demand, a fundamental...
Andrew O'LoughlinNov 16, 20201 minHello world!Welcome to my blog. I hope you find knowledge that makes your life just a bit easier. Please subscribe below to keep up to date…
Andrew O'LoughlinNov 16, 20203 minWhat is Experience Design?And how can it help you? As event designers our game has changed. We now create experiences and journeys, not just one off moments in...
Andrew O'LoughlinNov 16, 20209 minYour Event Might Be ContagiousWe all know the power of ‘word of mouth’, it has come out on top of every ‘how did you hear about…’ survey that ever existed. But do we...